Why Some “Proven” SEO Advice No Longer Works
For years, I followed the same SEO advice that promised quick rankings and traffic growth. The tips were everywhere—stuff your posts with exact-match keywords,...
How I Balance Writing for People and Search Engines
When I first started blogging, I was obsessed with keywords. Every sentence was an exercise in stuffing terms that I thought Google wanted to...
The Quick Fix That Reduced My Bounce Rate
When I first noticed the bounce rate on one of my websites creeping above 80%, I shrugged it off as “just how users behave...
My Experience Using Schema Markup for the First Time
When I first heard about schema markup, it sounded like another one of those technical SEO terms that belonged to developers and data analysts,...
How I Audit a Website Without Getting Lost in Data
The first time I ran a full website audit, I thought I was being productive. I opened every SEO tool I could find, ran...
Why I Prioritize Site Speed in My SEO Strategy
When I first got serious about SEO, I focused almost entirely on keywords, backlinks, and content volume. Site speed wasn’t even on my radar....
How Internal Linking Transformed My Site Structure
When I first started building my website, I thought internal linking was something you did almost as an afterthought—drop a link here, maybe point...
My Results After Switching to a New SEO Plugin
When I first considered changing my SEO plugin, I wasn’t looking for a miracle solution. My site had been performing decently, and I had...
How I Improve Organic Traffic With Minimal Effort
When I look back at the early days of running my website, I used to think improving organic traffic meant spending hours every day...
My Experience Testing Different Meta Description Strategies
When I first started working on improving my blog’s click-through rate from Google, I underestimated the role of meta descriptions. I thought they were...